Like many people in society today, we know we spend too much time online—but for social-media managers, it is our job to be there. A social-media manager, a position that was unheard of a decade ago, experiences tremendous stress.
Social media can be a toxic place—especially for those of us who work in that space. Angry users seem to forget that a human being is behind the brand’s account they are screaming at or the story they are criticizing.