Advertising Business Linked to Deaths and Greenwashing

Advertising Business Linked to Deaths and Greenwashing
Ad agencies are starting to be held to account for the “legal lies” they spin on behalf of their clients. By Sisacorn/Shutterstock
Joseph Mercola
Updated:

Investment in these companies has skyrocketed in recent years, but many aren’t what they claim to be. Take this firm for example, despite their virtual signaling - look at what they actually own. I urge you: Do not be fooled by these hucksters.

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STORY AT-A-GLANCE

  • Advertising agencies wield great power over public opinion, and prosecutors are increasingly starting to look at PR firms’ roles in cases where corporations are accused of serious malfeasance or fraud
  • Hundreds of climate-related court cases are now looking at the role advertising firms played in greenwashing
  • We’re seeing a similar trend happening in the drug industry, where ad agencies are starting to be held to account for the “legal lies” they spin on behalf of their clients. In February 2021, McKinsey & Company, a management consultancy firm, paid $573 million to settle a case in which they were accused of complicity by giving marketing advice to manufacturers of opiates, which have killed more than half a million people
  • May 6, 2021, Massachusetts Attorney General Maura Healey sued Publicis Health, accusing the company of “collecting more than $50 million in exchange for marketing schemes to get doctors to prescribe Purdue’s opioids to more patients, in higher doses, for longer periods of time.” Publicis tried to have the case dismissed, but failed
  • Aside from hiring big advertising companies to push their wares, drug companies keep the truth from being known through the use of fact checkers
Advertising agencies wield great power over public opinion, and prosecutors are increasingly starting to look at PR firms’ role in cases where corporations are accused of serious malfeasance or fraud. For example, CampaignAsia.com recently reported that:1
“Hundreds of new greenwashing-related court cases have increased the pressure on PR and advertising agencies, as prosecutors begin to widen their net in terms of who should bear responsibility for the controversial practice ...
Since May 2021, 369 climate-related lawsuits against agencies have been concluded, with 218 of those (58%) ruling against the PR and advertising firms ... Over the past five years the number of lawsuits relating to the role of PR and advertising in climate change has doubled. The cases are mainly US-based, but span 39 countries in total.”

Smoke and Mirrors

The data reported by CampaignAsia come from the report,2 “Smoke and Mirrors: The Legal Risks of Fossil Fuel Advertising,” published in May 2022 by a climate-change activist organization called Clean Creatives.
Joseph Mercola
Joseph Mercola
Author
Dr. Joseph Mercola is the founder of Mercola.com. An osteopathic physician, best-selling author, and recipient of multiple awards in the field of natural health, his primary vision is to change the modern health paradigm by providing people with a valuable resource to help them take control of their health.
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