Ahh, sugar. With just one small bite, it enters our bloodstream and rushes the body with pure energy. These days, it’s common to hear researchers compare sugar’s addictive qualities to those of cocaine.
We just can’t keep ourselves from eating it. Our bodies are hardwired to love it. Think about it: Have you ever seen a baby turn down a sweet?
Not surprisingly, the global market for sugars and other sweeteners is over $100 billion, and industries that use sugars—such as beverages, confectionary, baked goods, oral care, and medicinal syrups—are worth close to a trillion dollars. About 75 percent of manufactured food products use some form of added sugar, according to a study published in the Journal of the Academy of Nutrition and Dietetics.
It's the same sugar, but it's physically altered to maximally satiate our tongues, so we consume less and protect our health.