Etsy

Brooklyn-based Etsy is testing the penchant of New Yorker’s for same-day service, and hoping that people care enough to buy local.

Crafty e-commerce site Etsy said Tuesday it is testing a program to let sellers on its site ask for funding

The handmade crafts fair outside of Nasdaq could serve as a metaphor for Etsy, which depends on its sellers, but is now adding shareholders to the mix.

Etsy filed $100 million for its initial public offering Wednesday evening. For the e-commerce Brooklyn-based company poised to go public, it’s an appropriate time for soul-searching.