Profiles in History: Arthur Rankin Jr. and Jules Bass: Creators of Christmas Classics

Profiles in History: Arthur Rankin Jr. and Jules Bass: Creators of Christmas Classics
The creative partnership of Arthur Rankin Jr. and Jules Bass produced “Santa Claus is Comin’ to Town” (1970) as a holiday hit in the 1960s and 70s. MovieStillsDB
Dustin Bass
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It is practically impossible to think of Christmas without thinking of Santa Claus, Frosty the Snowman, and Rudolph the Red-Nosed Reindeer. In many ways, the memories that many of us have of those fictional characters come from two individuals: Arthur Rankin Jr. (1924–2014) and Jules Bass (1935–2022).
Arthur Rankin Jr. grew up in show business. Both his father and stepmother, Arthur Rankin and Marian Mansfield, were actors, as well as his grandfather, Harry Davenport. Rankin began his career in the late 1940s with ABC, first as a graphic designer and then as an art director. In back-to-back years (1950 and 1951), he won art direction awards. The following year, he started his own advertising company, Videocraft International, which is how he came to meet his future business partner, Jules Bass.
Dustin Bass
Dustin Bass
Author
Dustin Bass is the creator and host of the American Tales podcast, and co-founder of The Sons of History. He writes two weekly series for The Epoch Times: Profiles in History and This Week in History. He is also an author.
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