Hairstylist Jack Martin transformed a routine query into a revolutionary campaign for natural hair color back in 2017 when a client came to him with gray roots, hoping for a low-maintenance solution. Rather than fix the roots, Martin and his client decided to ditch the box dye and embrace her gorgeous natural gray hair instead.
The client returned home restored, both in hair color and in confidence. Martin’s now-trademark gray transformations have gained in traction ever since; as of 2020, the stylist can count some high-profile celebrities among his clients like Jane Fonda and Sharon Osbourne.
