Shen Yun ‘Amazing, Beautiful’ Says CEO

January 17, 2015 Updated: August 1, 2015

VANCOUVER—Parisian-born business mentor and marketing maven Severine Arnaud is a skilled multi-tasker.

CEO of business coaching and consulting company AltaVista, she is also president of the Vancouver Francophone Chamber of Commerce, a frequent media guest commentator, and mentor for the YMCA’s Youth Mean Business program.

Nevertheless, Ms. Arnaud found some time on Friday evening to enjoy the opening night of Shen Yun Performing Arts at Queen Elizabeth Theatre, accompanied by her husband, Claude Hazel.

“Amazing, just beautiful,” is how she described the Jan. 16 performance.

“I liked the fact that you can learn the history of China from their different dances, but also the culture.”

Mr. Hazel, product specialist and head trainer for a leading eyewear company, was touched by the ethereal beauty of classical Chinese dance.

“There were a couple of moments where I was brought to tears just by the sheer beauty of the movement on the stage of the dancers,” he said.

A memorable dance titled “The Fable of the Magic Brush” particularly captured his imagination, he said. It tells the story of a pure-hearted painter who is given a magical paintbrush by a beautiful silver dragon. He faces trials and tribulations as well as a test of character when local ruffians steal it from him.

“I thought it was brilliant,” said Mr. Hazel, adding that the digitally animated backdrops brought the story to life. “It was a great story, and you could actually watch the story unfold.”

New York-based Shen Yun is on a mission to revive 5,000 years of divinely inspired Chinese culture through the performing arts. In addition to classical Chinese dance, Shen Yun also features folk dance and ethnic dance from China’s different dynasties and various ethnic regions.

Ms. Arnaud was intrigued by the variety and diversity of the folk dance—each with a distinct regional dance style, character, dress, and cultural flavour. With a Frenchwoman’s eye for fashion, she was especially drawn to the colourful handmade costumes featured in each dance.

“I like fashion a lot. I’m like, “Wow, I really like that! I can get some ideas from them,” she said. “Beautiful. Very inspiring.”

Mr. Hazel was thoroughly impressed ny Shen Yun’s acclaimed orchestra, which blends Western and traditional Chinese instruments together in one harmonious sound.

“Amazing, seriously—the music is fantastic,” he said, adding that each piece was perfectly flawless.

“It’s so good and it’s so well synced and amplified into the room it almost feels prerecorded but it’s not, because I can see them right there [in the orchestra pit]—this is the real thing.”

Reporting by Ryan Moffat and Justina Wheale

New York-based Shen Yun Performing Arts has four touring companies that perform around the world. For more information, visit

Epoch Times considers Shen Yun Performing Arts the significant cultural event of our time. We have proudly covered audience reaction since Shen Yun’s inception in 2006.