Satirical Hitler, Nazi Wine Spurs Protests

An Italian wine company, Vina Lunardelli, has been selling a line of wine with Adolph Hitler and Nazi slogans written on its label.
Satirical Hitler, Nazi Wine Spurs Protests
A screenshot of the company's 'Der Führer’ line on its website.
Amelia Pang
8/8/2013
Updated:
7/18/2015

An Italian wine company, Vina Lunardelli, has been selling a line of wine with Adolph Hitler and Nazi slogans written on its label. 

The Simon Wiesenthal Center, an international Jewish human rights organization, is urging wine distributors to boycott the company.

“Enough is enough,” declared Rabbis Marvin Hier and Abraham Cooper, founder and dean and associate dean of the Simon Wiesenthal Center, a leading Jewish Human Rights group.

The wines first appeared in 1995, but soon disappeared after an eruption of protests. Yet a Norwegian tourist recently found the wine on sale again in Rimini, Italy. 

“We reject the cynical notion by the company’s owner that this wine is marketed as ‘a joke gift,’” Wiesenthal Center officials said in a statement. 

“There can only be two kinds of people who are buying this wine: you have people who actually identify with these kinds of thoughts, and you have young people who haven’t lived through the Second World War, so they think it’s funny,” the center stated. 

Amelia Pang is a New York-based, award-winning journalist. She covers local news and specializes in long-form, narrative writing. She holds a Bachelor’s degree in journalism and global studies from the New School. Subscribe to her newsletter: http://tinyletter.com/ameliapang
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