Raising money to help his community was not on Ron Emard’s radar or even a part of his plan. He was perfectly content riding his Harley and enjoying life; however, that changed in the ‘80s when he shifted gears and became one of the most involved and generous contributors to his community.
Ron, 76, doesn’t believe that having a servant’s heart is a choice. “I think it happens to you, it is a calling,” he said while sitting in his office at Harley-Davidson. “If you see something that needs to be done or someone needs help, you don’t think about it much, you’re compelled and you do it. It’s that simple.”