Varsity Spirit’s Webb on Bolstering the Middle Class

Jeff Webb, who built a $2 billion cheerleading empire, worries that young people will have fewer and fewer opportunities to build their dreams.

Courtesy of Jeff Webb

Jeff Webb was only 24 when he jumped into building his own business, borrowing startup funds from friends and family.

Decades later, that idea has blossomed into an about $2 billion cheerleading empire. Webb now worries that the economic mobility and culture that rewarded his entrepreneurial spirit is dwindling, and the young people he works with every year will have fewer and fewer opportunities to build their dreams.