A tarot card comes to life. Masculine and feminine energies meet. A clown-like character laughs as a flurry of ruffled skirts and Renaissance-inspired dresses float by to a score of enchanting orchestral music. The Christian Dior Haute Couture Spring-Summer 2021 launch video integrates fashion into a world of whimsy. The artistry of film, music, makeup, and fashion are held together by magic and myth. It’s a stunning work, a display of the highest order of competence and creativity.
The concept harks back to the Renaissance high age of patronage, just as Marcel Boussac, a wealthy horse breeder, textile manufacturer, and media baron, provided Christian Dior with the financial backing and network of support required to start a fashion house. In 1946, Dior was born.
