[xtypo_dropcap]T[/xtypo_dropcap]he Oprah Winfrey Network (OWN) quietly launched over the holiday weekend at noon EST on New Year’s Day, delighting Oprah fans who took to the OWN website to express their joy for the channel.
The new 24/7-cable channel reaches an estimated 85 million homes.
“Happy New Year! I am also hooked,” a viewer with username lefse posted on the OWN’s official website. “I've been watching since OWN started broadcasting. I am excited about the shows previewed for this spring. Hundreds of channels with nothing on. Finally, a channel where I can't wait to see what's next. Off to a great start [for] 2011.”
The Queen of Daytime’s new channel was launched on what used to be the Discovery Health Channel. OWN features shows including Ask Oprah’s All Stars and Season 25: Oprah Behind The Scenes, and carried over some of the biggest hits from Discovery Health, such as Mystery Diagnosis and Deliver Me.
“I know OWN will touch on every aspect of life. I will always [have] at least one TV in my home on OWN [and] no one will be able to change the channel. Watching OWN will be a start on improving the inner me with some spiritual help,” another viewer MKBROWN369 posted.
Winfrey, 56, finally launched the network after three years of planning. She is planning to end her wildly successful The Oprah Winfrey Show this spring after 25 years.
"I wanted to take the ideals of great television that we've established on the 'Oprah Show' and bring them to you through a variety of new shows 24/7," Winfrey told The Associated Press. "Every minute of this network has been hand-selected by me for you, the viewers."