On April 29 clothing retailer Old Navy took to Twitter and tweeted about a 30% off sale for Old Navy shoppers’ who signed up for the company’s newsletter with an ad featuring an interracial family.
But instead of people getting excited over the sale, they focused their attention elsewhere … the interracial couple and their child.
— Old Navy Official (@OldNavy) April 29, 2016
My family and I will never step into an @OldNavy store again. This miscegenation junk is rammed down our throats from every direction.
— Cultural Combat (@CulturalCombat) April 29, 2016
— Viva Europa (@realVivaEuropa) May 2, 2016
@OldNavy Absolutely disgusting. What’s next? Gender neutral bathrooms? Pedophilia acceptance propaganda?! Never shopping here again.
— M (@RousetheMasses) April 30, 2016
— Mary Whittier (@marylovefreedom) April 29, 2016
However, despite the backlashes Old Navy faced Friday, they had some supporters as well.
— KHARY PENEBAKER (@kharyp) May 1, 2016
@OldNavy Great ad!! Keep it up! Racists can shop elsewhere! I support those who recognize ALL families!!
— Ken Warnock (@KenWarnock) May 2, 2016
— Brad Booker (@bradbooker) May 2, 2016
@OldNavy LOVE this ad! Love seeing families that look like mine represented, and I love the comfort and style of Old Navy clothing!
— Crystal Hubbard (@XstalBooks) May 2, 2016
Model Grace Mahary—the woman featured in the ad—also took to Instagram yesterday to give her take on the controversial ad.
“In light of the controversy revolving around my pretend family… I am proud to be representing interracial love, multiculturalism, and most importantly, a mentality that supports opportunity for all ethnicities,” she wrote.