Chinese Online Retailer Temu Faces Growing Scrutiny as Vietnam Suspends Its Operations

Temu, which has raised concerns among Vietnamese consumers and regulators, missed the deadline to register with Vietnam’s trade ministry.
Chinese Online Retailer Temu Faces Growing Scrutiny as Vietnam Suspends Its Operations
A mobile phone displays the app of cross-border e-commerce platform Temu in Shenzhen in Guangdong Province, China, on Oct 28, 2022. CFOTO/Future Publishing via Getty Images
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Temu, the Chinese e-shopping giant, is facing new regulatory challenges in Vietnam, as authorities suspended its operations on Dec. 5 due to a missed registration deadline.

The Vietnamese trade ministry said in a statement that Temu had submitted an application for registration that is currently under review. Until the agency “completes the registration procedure,” Temu’s operation will be temporarily suspended, it added.