The Benjamin Franklin Paradox–Why You Should Stop Giving and Start Asking

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The Benjamin Franklin Paradox–Why You Should Stop Giving and Start Asking
The Ben Franklin Effect reminds us that asking for a small favor can be a surprisingly powerful way to foster genuine trust and emotional connection in virtually every part of our lives. Shutterstock
The Ben Franklin Effect reminds us that asking for a small favor can be a surprisingly powerful way to foster genuine trust and emotional connection in virtually every part of our lives. Shutterstock
By Israel Namdar
Updated:

In 1737, in pre-revolutionary Philadelphia, Benjamin Franklin—then a young man at the outset of his public career, a long way from the statesman whose likeness now graces the hundred-dollar bill—found himself in a situation that could have threatened his career before it had even begun.

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