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Opinion

Scope Over Scale in the Age of AI

Scope Over Scale in the Age of AI
Cows graze in a field in Robertson County, Texas, on April 29, 2024. Brandon Bell/Getty Images
Mollie Engelhart
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Commentary

For years, we were told that the path to success was scale. Scale your restaurant. Scale your brand. Scale your distribution. Grow fast. Open more locations. Increase volume. Reduce per-unit costs. Repeat.

Mollie Engelhart
Mollie Engelhart
Author
Mollie Engelhart, regenerative farmer and rancher at Sovereignty Ranch, is committed to food sovereignty, soil regeneration, and educating on homesteading and self-sufficiency. She is the author of “Debunked by Nature”: Debunk Everything You Thought You Knew About Food, Farming, and Freedom—a raw, riveting account of her journey from vegan chef and LA restaurateur to hands-in-the-dirt farmer, and how nature shattered her cultural programming.