Woolworths Not Trying to ‘Cancel’ Australia Day, CEO Says

The supermarket giant is grappling with a storm of criticism after revelations it would not stock product celebrating Australia Day.

Crowds celebrate Australia Day in Melbourne, Australia, on Jan. 26, 2020. Wayne Taylor/Getty Images

Woolworths Chief Executive Brad Banducci says that a declining demand in sales of Australia Day merchandise was the only motivation behind the supermarket chain’s decision not to stock the items this year.

However, he admitted the reasons behind the decision were not well communicated to the public saying, “We could have done a better job explaining it.”