Former President Donald Trump said Bud Light’s parent company is not “woke” and suggested that it “deserves a second chance.”
“The Bud Light ad was a mistake of epic proportions, and for that a very big price was paid,” President Trump wrote on his Truth Social account on Feb. 6, referring to Bud Light’s decision last year to produce a customized beer can featuring the face of transgender activist Dylan Mulvaney. The promotion led to a sustained boycott of the brand, with Bud Light’s parent company Anheuser-Busch InBev losing billions of dollars in revenue.
