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TikTok E-Commerce Wants You

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TikTok E-Commerce Wants You
The social media application logo for TikTok is displayed on the screen of an iPhone in front of a U.S. flag and Chinese flag background in Washington, on March 16, 2023. Olivier Douliery/AFP via Getty Images
Anders Corr
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TikTok, the social media app owned by China’s ByteDance, wants all of you. Its latest goal is subsidized e-commerce to outcompete Amazon, Facebook, Instagram, Google, Temu, Shein, and other brands with online marketplaces—especially Amazon.

Anders Corr
Anders Corr
Author
Anders Corr has a bachelor's/master's in political science from Yale University (2001) and a doctorate in government from Harvard University (2008). He is a principal at Corr Analytics Inc. and publisher of the Journal of Political Risk, and has conducted extensive research in North America, Europe, and Asia. His latest books are “The Concentration of Power: Institutionalization, Hierarchy, and Hegemony” (2021) and “Great Powers, Grand Strategies: the New Game in the South China Sea" (2018).
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