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How Republicans Can Retain MAHA Support

MAHA did not start in the Republican camp. Will it remain there?
How Republicans Can Retain MAHA Support
President Donald Trump speaks as Secretary of Health and Human Services Robert F. Kennedy Jr. looks on during a MAHA (Make America Healthy Again) Commission Event in the White House on May 22, 2025. Jim Watson/AFP
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Commentary

Many in the Republican Party, apparently including President Donald Trump himself, credit Make America Healthy Again—MAHA—for clinching Trump’s decisive victory in 2024.

Charles Eisenstein
Charles Eisenstein
Author
Charles Eisenstein is a philosopher, author, and public speaker best known for his thought-provoking books on civilization, consciousness, money, and ecology, including The More Beautiful World Our Hearts Know Is Possible and Sacred Economics. With a background in mathematics and philosophy from Yale and a lifelong quest to understand humanity’s spiritual and systemic crises, he writes from a place of deep inquiry, humility, and hope.
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