Zoom to Shift to ‘Partner-Only’ Model in China, Suspend Direct Sales

A 3D printed Zoom logo is placed between small toy people figures and a keyboard in this illustration taken on April 12, 2020. Dado Ruvic/Reuters

SHANGHAI—Zoom Video Communications will shift to a partner-only model in mainland China from Aug. 23, suspending direct sales to all customers in the region, the company said on Monday.

Zoom customers in China received an email on Monday informing them of the change, and telling them it would provide users with “better local support.”