Canada’s Quebecor to Pull Its Ads From Facebook, Instagram

Canada’s Quebecor to Pull Its Ads From Facebook, Instagram
Silhouettes of mobile users are seen next to a screen projection of Instagram logo in this picture illustration taken on March 28, 2018. Dado Ruvic/Reuters
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Telecom and media firm Quebecor said on Wednesday it will pull its ads from Facebook and Instagram, following Meta Platforms’ decision to stop access to news on both the social media platforms in Canada over a law requiring payments to local news publishers.

The “Online News Act”, or House of Commons bill C-18, introduced in April last year laid out rules to force companies such as Meta and Alphabet-owned Google to negotiate commercial deals and pay news publishers for their content.