BC Won’t Air Anti-US Tariff Ad Until Coordinating Messaging With Ottawa: Premier Eby

B.C. Premier David Eby makes his way to greet Prime Minister Mark Carney (not shown) before a working dinner at Rideau Cottage in Ottawa on Sept. 17, 2025. The Canadian Press/Justin Tang

B.C. Premier David Eby says the province won’t go ahead with airing anti-tariff ads in the United States as previously planned but will instead coordinate with Ottawa on any ads that may be aired going forward.

U.S. President Donald Trump previously announced he was cancelling all trade talks with Canada on Oct. 23 due to the Ontario government airing of an anti-tariff ad featuring the late President Ronald Reagan.