Iconic Australian confectionery brand Darrell Lea, invented nearly a century ago in a small factory under the arches of the Sydney Harbour Bridge, is now working with Australia’s leading trade agency to expand its sales and product range beyond liquorice.
The business is refreshing itself for the next century, having acquired and relaunched the Life Savers brand, launched new chocolate blocks and is now focused on growing exports to the United States and the United Kingdom.
