Gan Jing World, a new social media platform, has launched a Mother’s Day short video contest with up to $1,000 in prizes. The event marks the technology company’s first contest and latest campaign to forge a social community of kindness.
Gan Jing means “clean.” Its official website says that the name reflects Gan Jing’s mission to create an online entertainment community “free from violent, erotic, criminal, and harmful content.” Due to their experience of escaping communist persecution in China, Gan Jing’s engineers want to build a platform with morality at its core, according to Nick Janicki, director of media relations of the technology company.
