Former Chrysler CEO Lee Iacocca Has Died at Age 94

Former Chrysler CEO Lee Iacocca Has Died at Age 94
Chrysler Corporation Chairman Lee A. Iacocca sits in a 1990 Dodge Viper sports car as the ?Chrysler in the 90's six city tour makes a visit to New York, on March 28, 1990. Osamu Honda/AP Photo
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DETROIT—Lee Iacocca, the auto executive and master pitchman who put the Mustang in Ford’s lineup in the 1960s and became a corporate folk hero when he resurrected Chrysler 20 years later, has died in Bel Air, California. He was 94.

Two former Chrysler executives who worked with him, Bud Liebler, the company’s former spokesman, and Bob Lutz, formerly its head of product development, said they were told of the death July 2 by a close associate of Iacocca’s family.