California Tourism Receives $45 Million Marketing Boost

California Tourism Receives $45 Million Marketing Boost
A view facing southward toward The Coast Inn from Main Beach in Laguna Beach, Calif., on Oct. 15, 2020. John Fredricks/The Epoch Times
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California’s travel industry has received a $45 million marketing injection thanks to a senate bill aimed at jump starting its tourism economy when it is deemed safe to travel.

While many cities across the state have been conducting their own enhanced marketing programs to stimulate local economies, the funds from the one-time appropriation will go directly to invigorate Visit California’s tourism marketing programs, in an attempt to assist with the economic recovery of the state’s pandemic-beleaguered tourism industry.
Lynn Hackman
Lynn Hackman
Author
Lynn is a reporter for the Southern California edition of The Epoch Times, based in Orange County. She has enjoyed a 25-year career as a senior-level strategic public relations and contingency planning executive. An editor, blogger, and columnist, Lynn also has experience as a television and radio show producer and host. For six years, she was co-host of Sunday Brunch with Tom and Lynn on KOCI 101.5 FM. She is also active in the Newport Beach community, serving as chair emeritus of the Newport Beach City Arts Commission, among various positions with other local organizations.
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