The Tuesday after Thanksgiving, Dec. 1 this year, is a chance to turn your selfie into a way to give with the unselfie. This year, after getting the best deals at stores on Black Friday and online during Cyber Monday, people can get into the spirit of the season on Giving Tuesday.
A large proportion of charitable donations are made in the final few weeks of the year. The casual snap taken with a smartphone can now go toward a good cause on Facebook, Instagram, and Twitter. The unselfie on social media has become part of #GivingTuesday, a national day of giving highlighting worthy causes and nonprofits, launched by New York’s 92nd Street Y and the United Nations.
#GivingTuesday asks users to post an unselfie photo on social media, an image highlighting the cause they support.
