Research: Tesla Could Be Overtaken by Volkswagen as Top EV Maker by 2024

By Benzinga
Benzinga
Benzinga
June 19, 2022 Updated: June 19, 2022

Germany’s Volkswagen Group could grab the top electric vehicle (EV) maker crown from Tesla Inc., according to a research report by Bloomberg Intelligence.

Volkswagen’s battery electric vehicle share already tops that of Tesla in Europe and the legacy automaker needs to replicate that success in other regions, particularly China where it is currently struggling to grow the electric vehicle share.

“Tesla’s new EU capacity and buoyant global demand should enable it to retain its sales crown for at least another year, though Volkswagen is hot on its heels and could overtake in 2024,” the report said.

“Execution will be key to encroaching on Tesla’s $750 billion market capitalization.”

Volkswagen aims to sell a minimum of 140,000 IDs in China in 2022.

Tesla opened its first European manufacturing plant Giga Berlin in March this year. The factory can produce 500,000 electric vehicles a year when it is ramped up to full capacity.

The report assumes Tesla’s Cybertruck launch next year will be further delayed and estimates Volkswagen will grow its electric vehicle share on the back of 16 new models including the Audi Q6, A4 e-tron, A6 e-tron, ID 5/6, ID Buzz, and Porsche Macan.

“This comes as part of a goal to achieve a 25 percent BEV sales mix by 2025–26. These will better compete on range and technology, widening the volume gap vs. legacy peers,” the report said, adding that the German automaker would be able to use its global scale to achieve the top end of its new 8–9 percent 2025 Ebit-margin target early, ahead of consensus.

For perspective, Tesla sold nearly a million electric vehicles last year and opened two new factories—Giga Berlin and Giga Texas—which when fully ramped-up are expected to lift the company’s capacity by one million units.

By Rachit Vats

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