Opinion
Opinion

Why Do Large Companies Keep Doing This?

Why Do Large Companies Keep Doing This?
The Cracker Barrel Old Country Store logo is displayed on a large rooftop sign in Mount Arlington, N.J., on Aug. 22, 2025. Gregory Walton/AFP via Getty Images
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Commentary

A once beloved U.S. restaurant has again been subjected to a redesign that upends its tradition. This has upset its loyal customers, who held on to the place as a port in the storm, one representing family, tradition, and U.S. history.

Jeffrey A. Tucker
Jeffrey A. Tucker
Author
Jeffrey A. Tucker is the founder and president of the Brownstone Institute and the author of many thousands of articles in the scholarly and popular press, as well as 10 books in five languages, most recently “Liberty or Lockdown.” He is also the editor of “The Best of Ludwig von Mises.” He writes a daily column on economics for The Epoch Times and speaks widely on the topics of economics, technology, social philosophy, and culture. He can be reached at [email protected]