Mad Men Season 7: Before April 13, Here Are 13 Best Don Draper Quotes

March 17, 2014 Updated: March 17, 2014

Mad Men Season 7 is set to premiere April 13.

Take a trip down the memory lane with 13 Don Draper quips about work, life, and relationships.



“Advertising is based on one thing, happiness. And you know what happiness is? Happiness is the smell of a new car. It’s freedom from fear. It’s a billboard on the side of the road that screams reassurance that whatever you are doing is okay. You are okay.” Season one, Smoke Gets in Your Eyes


“What you call love was invented by guys like me … to sell nylons.” Season one, Smoke Gets in Your Eyes


“People were buying cigarettes before Freud was born.” Season one, Smoke Gets in Your Eyes


“Sterling Cooper has more failed artists and intellectuals than the Third Reich.” Season one, New Amsterdam


” … Nostalgia: it’s delicate, but potent … In Greek, ‘nostalgia’ literally means ‘the pain from an old wound.’ It’s a twinge in your heart far more powerful than memory alone. This device isn’t a spaceship, it’s a time machine. It goes backwards, and forwards … it takes us to a place where we ache to go again. It’s not called the wheel, it’s called the carousel. It let’s us travel the way a child travels — around and around, and back home again, to a place where we know are loved.” Season one, The Wheel



“It’s your life. You don’t know how long it’s gonna last, but you know it doesn’t end well. You’ve gotta move forward … as soon as you can figure out what that means.” Season two, Six Month Leave


“Change is neither good or bad, it simply is.” Season three, Love Among the Ruins


“I keep going to a lot of places and ending up somewhere I’ve already been.” Season three, Out of Town


“I hate to break it to you, but there is no big lie, there is no system, the universe is indifferent.” Season one, The Hobo Code


“When a man walks into a room, he brings his whole life with him. He has a million reasons for being anywhere. Just ask him.” Season four, The Summer Man



“People tell you who they are, but we ignore it because we want them to be who we want them to be.” Season four, The Summer Man


“Let’s take it a little slower. I don’t want to wake up pregnant.” Season one, Smoke Gets in Your Eyes


“You’ll realize in your private life that at a certain point seduction is over and force is actually being requested.” Season one, The Hobo Code