Cyber Monday was on track to bring in a record $7.8 billion in U.S. online sales, but will also test the limits of retailers’ e-commerce operations as millions of shoppers scour for steep discounts on everything from Lego sets to big-screen TVs.
Target Corp. and Amazon.com Inc. are pulling out all the stops to get customers’ attention by offering deliveries with no minimum order limits and bombarding shoppers with a slew of promotional emails.