Viral Social Media Post Sheds Light on Company Culture at Top Chinese E-Retailer

Viral Social Media Post Sheds Light on Company Culture at Top Chinese E-Retailer
A delivery worker holding a bouquet of flowers and wearing wings poses during a Valentine's day event by Chinese e-commerce company JD.com in Chengdu, China's Sichuan province on February 12, 2019. FRED DUFOUR/AFP/Getty Images
Nicole Hao
Updated:
An internal email from the founder of Chinese e-commerce giant JD.com was recently leaked online, drawing public shock at what it revealed about the ruthless, competitive company culture.

Three Types of Employees

Since April 8, one of the most popular trending topics on Weibo, a social media platform similar to Twitter is, “JD.com responding to its plan to eliminate three types of employees.”
The social media post that started the uproar was an email message posted on Maimai.cn, a Chinese social media platform similar to LinkedIn where career professionals share news and experiences. A user who is also a verified JD.com employee (Maimai requests users to verify one’s identity with workplace information) shared a company email sent several days ago, where it explains that JD.com will “get rid of” three types of employees soon. Although the post was soon deleted, netizens who saved screenshots of the email spread it to other social media.
Nicole Hao
Nicole Hao
Author
Nicole Hao is a Washington-based reporter focused on China-related topics. Before joining the Epoch Media Group in July 2009, she worked as a global product manager for a railway business in Paris, France.
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