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Recently, the Hong Kong Tourist Board launched its “Hello Hong Kong” global campaign, which aims to relaunch Hong Kong in the wake of the COVID pandemic. Two promotion videos were produced, but whether they could serve the purpose is questionable.
Hans Yeung is a former manager at the Hong Kong Examinations and Assessment Authority, specializing in history assessment. He is also a historian specializing in modern Hong Kong and Chinese history. He is the producer and host of programs on Hong Kong history and a columnist for independent media. He now lives in the UK with his family. Email: [email protected]