What This Apple Bull Expects From Monday’s ‘Unleashed’ Virtual Launch Event

What This Apple Bull Expects From Monday’s ‘Unleashed’ Virtual Launch Event
An illuminated Apple logo at a store in Munich, Germany, on Dec. 16, 2020. Matthias Schrader/AP Photo
|Updated:
Apple Inc. is scheduled to hold another hardware launch event Monday.

Apple Analyst

Wedbush Analyst Daniel Ives maintained an Outperform rating and $185 price target on Apple shares.

Apple Thesis

Apple is expected to launch a handful of products, led by the MacBook Pro and likely the new AirPods 3, Ives said in a note.

Apple’s decision to launch two key products despite the biggest global chip shortage in decades speaks to the company’s confidence in getting new Macs/AirPods into customers hands by the holiday season, the analyst said.