US Online Sales Hit $7.2 Billion on First Day of Amazon Prime Day Event, Adobe Says

US Online Sales Hit $7.2 Billion on First Day of Amazon Prime Day Event, Adobe Says
An Amazon delivery worker pulls a delivery cart full of packages during its annual Prime Day promotion in New York on June 21, 2021. Brendan McDermid/Reuters
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Shoppers spent about $7.2 billion online across retailers during the first day of Amazon’s Prime Day in the United States, according to a report from Adobe Analytics on Wednesday.

Major retailers including Walmart and Target have launched deals and shopping events through July to attract customers by offering deep discounts to compete with the Amazon sales event.