Troika Media to Acquire Converge Direct for $125 Million

Troika Media to Acquire Converge Direct for $125 Million
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Troika Media Group Inc. agreed to acquire Converge Direct LLC and its affiliates for $125 million. Converge is a leading independent marketing and customer acquisition business.

TMG is a brand consultancy and marketing innovations company that provides integrated branding and marketing solutions for global brands.

What Happened

Both the boards and shareholders of Troika and Converge have unanimously approved the transaction. It will likely close by March 15.