Peloton to Cut Jobs, Shut Stores, and Raise Prices in Company-Wide Revamp

Peloton to Cut Jobs, Shut Stores, and Raise Prices in Company-Wide Revamp
A Peloton exercise bike is seen after the ringing of the opening bell for the company's IPO at the Nasdaq Market site in New York on Sept. 26, 2019. Shannon Stapleton/Reuters
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Peloton Interactive Inc. said on Friday it would cut jobs, shut stores, and raise prices on its exercise equipment including treadmills and top-end bikes as it undertakes a company-wide revamp to shore up its revenue and improve cash flow.

Shares of the company surged about 11 percent in afternoon trade after the company said in a memo it would cut about 800 jobs and reduce its retail presence in North America.