Nike filed a lawsuit against online reseller StockX in New York federal court on Thursday, accusing it of creating and marketing non-fungible tokens (NFTs) based on the brand’s products without its permission.
The Oregon-headquartered company is suing StockX, which buys and resells clothing, technology products, and other collectible goods; for trademark infringement and dilution, as well as unfair competition in connection with its offering of the NFTs.
