H&M’s Sales Still Lag Pre-Pandemic Levels as Restrictions Bite

H&M’s Sales Still Lag Pre-Pandemic Levels as Restrictions Bite
The H&M clothing store is seen in Times Square in Manhattan, N.Y., on Nov. 15, 2019. Mike Segar/Reuters
Reuters
Updated:

STOCKHOLM—Sales at fashion retailer H&M grew less than expected in the three months to the end of August, staying below pre-pandemic levels as restrictions kept shoppers away from stores.

The Swedish group said on Wednesday sales grew 9 percent from a year earlier, or 14 percent in local currency terms, to 55.6 billion crowns ($6.46 billion). Analysts polled by Refinitiv on average forecast net sales growth of 14 percent.