Budget-conscious American consumers are making more thoughtful decisions about their spending, which for some means spending more time at home, watching Netflix, and cooking their meals.
After Campbell’s Company reported better-than-expected earnings for the third quarter of fiscal year 2025 on June 2, CEO Mick Beekhuizen informed Wall Street analysts that the food manufacturing giant is seeing improved consumption across all consumer income groups. In particular, he noted that consumers have been cooking at home at the highest levels since early 2020, driving growth in the volume and mix of soups, broths, and sauces.
