Google Antitrust Win: Implications for Upcoming Ad Tech Trial and Tech Sector

On Sept. 22, a remedies trial will be held to consider spinning off Google’s ad tech division.
Google Antitrust Win: Implications for Upcoming Ad Tech Trial and Tech Sector
The Chrome logo is displayed at a Google event in New York on Oct. 8, 2013. Mark Lennihan/AP Photo
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The long-awaited Sept. 2 federal ruling on Google’s internet search monopoly came as a huge surprise to insiders and analysts, given its profound implications.

While a former Google insider called the ruling a “significant victory” for the company, he also highlighted another Department of Justice (DOJ) monopoly case—with a remedies trial scheduled later this month—that he is less optimistic about. Some analysts noted that the ruling could have a positive impact on high-tech merger and acquisition activity.

Wesley Brown
Wesley Brown
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Wesley Brown is a long-time business and public policy reporter based in Arkansas. He has written for many print and digital publications across the country.