Beyond Meat Struggles to Rein in US Faux Meat Demand Slide

Beyond Meat Struggles to Rein in US Faux Meat Demand Slide
Products from Beyond Meat Inc., the vegan burger maker, are shown for sale at a market in Encinitas, Calif., on June 5, 2019. Reuters
Reuters
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Beyond Meat missed market expectations for quarterly revenue and posted a wider-than-expected loss on Wednesday, hurt by relentless weakness in demand for plant-based meat in the United States.

The company has been offering steeper discounts, as consumer sentiment about plant-based meat and its health benefits took a beating.