When Genesis Gold Group was first conceived, co-founder Jonathan Rose knew two things were necessary in order to thrive in the extremely competitive precious metals industry. First, he knew they wouldn’t repeat the same deceptive marketing tactics “Big Gold” companies use to entice customers. Second, he knew they needed spiritual guidance if they were going to succeed in reaching Americans who want their life’s savings protected from the tumultuous markets.
“If we are going to live up to our namesake, we have to be truly driven by biblical principles... not only as individuals but as a company,” Rose said.
