SYDNEY–Amazon.com Inc has told its Australian sellers to be ready to take orders on Thursday, Nov. 23, according to a retailer, the first time the global retail juggernaut has given a start date for sales in a country.
Going live at this time would help Amazon tap into America’s Black Friday demand. Black Friday, the day after the U.S. Thanksgiving holiday, was so named because spending would surge and retailers would traditionally begin to turn a profit for the year, moving from the red into the black. It falls on Nov. 24 this year.
