SAN FRANCISCO—Both the Giants and Anchor Brewing Company were nearly lost to San Francisco once, and now both will soon take residence at Pier 48.
“Everybody is asking—what do you have that’s made in San Francisco?” mayor Ed Lee said. “Because we want it—in China, in India, in Japan, in Europe, all over the place. Because it means quality. It means well-manufactured products.”
“When we make things in San Francisco … we make it for the whole world,” Lee said at an announcement Tuesday morning.
Anchor Brewing will be adding its seventh brewery in the city, allowing it to quadruple its annual production. The company will also open a restaurant and a museum, adding 200 new jobs to the 4,600 plus jobs the Giants’ development will bring.
The revitalization of Pier 48 is one of the city’s many projects at the waterfront, focusing on everything south of the Ferry Building.
“We are trying to activate the waterfront,” said Port Commission president Doreen Woo Ho, “and projects like Pier 48 and Mission Rock exemplify exactly what we’re trying to do, which is combine many, many diverse uses, whether it’s manufacturing jobs or maritime.”
Mission Rock isn’t just a stadium, according to Ho. The Giants call the project an entire neighborhood, and Pier 48 will be an enormous tourist destination—by foot and by ship.
“We’re doing more open space, more parks, and with the cruise ship tunnel that’s coming up, we’re actually increasing the number of cruise ships we can encompass,” she said.
Pier 70 is seeing immense renovation as well as an SFMade partnership. The Exploratorium is coming to Pier 15/17 in the spring, and many other piers have put out requests for proposals.
“What’s changing is we’re trying to preserve these piers,” Ho said, “but not just as these empty warehouses.”
The land right against the water is all public property, she said, so everything needs to be done with the public’s trust. In addition to generating revenue, it’s important that people have access to the waterfront, and that everything is done in line with the public’s interests.
“Because the waterfront, at seven and a half miles, is the most precious asset the city has, we want to make sure we have a responsibility to sustain the waterfront,” Ho said.
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