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Steve Nash Helps Introduce Ortsbo to the World

By Kristen Meriwether
Epoch Times Staff
Created: June 22, 2011 Last Updated: August 26, 2011
Related articles: Sports » NBA
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ORTSBO LAUNCHED: Ortsbo president David Lucatch (C) and (L-R) Claudio Reyna, Brandon Jennings, Marcin Gortat and Steve Nash introduce the new social media program. (Kristen Meriwther/The Epoch Times)

ORTSBO LAUNCHED: Ortsbo president David Lucatch (C) and (L-R) Claudio Reyna, Brandon Jennings, Marcin Gortat and Steve Nash introduce the new social media program. (Kristen Meriwther/The Epoch Times)

Phoenix Suns superstar Steve Nash helped introduce the newest form of social media, Ortsbo, to the world on Wednesday during a live global chat with fans.

Nash was joined by fellow Phoenix Suns player Marcin Gortat, Milwaukee Bucks guard Brandon Jennings, and retired U.S. soccer player Claudio Reyna. The athletes were asked a variety of questions from the media in the room, as well as from participants from all over the world.

The questions ranged from light topics such as music preference, to serious issues such as the impending NBA lockout. Nash commented that during negotiations, “No one wants to give in first. Hopefully we can get things resolved in eight days.” The NBA may join the list of professional U.S. sports in a lockout if a new collective bargaining agreement cannot be reached by June 30.

Ortsbo to Break Language Barrier

ASK STEVE NASH: Steve Nash takes questions at the Ortsbo introduction. (Kristen Meriwether/The Epoch Times)

ASK STEVE NASH: Steve Nash takes questions at the Ortsbo introduction. (Kristen Meriwether/The Epoch Times)

Ortsbo was founded based on the need to have a faster medium for online translation of conversations. President of Ortsbo, David Lucatch, said, “We felt that the last barrier to global communication was language. So Ortsbo was born.”

According to their website, Ortsbo “enables real-time conversational translation.” The newest social media platform boasts 54 languages with plans to expand to over 80 very soon.

“We think that by adding more languages, we are going to make the world smaller.” Lucatch expressed interest in expanding to India based on the large population and diverse languages spoken.

The service is currently offered in China, but only in simplified Chinese. When asked about how he felt media censorships in China would affect the use of Ortsbo, Lucatch said it would not be affected. “We are a conduit, a facilitator. We don’t get involved in the conversation, we just help facilitate it.”

Ortsbo can be used in a personal setting, such as talking with a friend overseas, or in a business setting to help translate conversation between clients.

On the horizon for Ortsbo is translating tweets, and having a dictionary function that will translate slang phrases.

Follow Kristen on Twitter @Call2theBullpen




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