Parks Pop Wars: Alberta Politicians Use Duelling Tunes to Make Parks Arguments

Singer Celine Dion performs during her first World Tour show called Courage at the Videotron Centre on Sept. 18, 2019, in Quebec City. The Canadian Press/Jacques Boissinot

EDMONTON—Alberta politicians are reaching deep into pop music’s memory bank in the hope their messages about the province’s parks stick in people’s ears.

On Monday, the United Conservative government released a social media campaign called “My Parks Will Go On,” a play on the name of the 1997 power-pop ballad by Celine Dion that became the theme song for the movie “Titanic.”