TORONTO—A Facebook executive admits that the tech giant “has a lot to answer to” in the wake of a scandal that allegedly saw user data mishandled.
Speaking to about 1,500 marketers at the company’s Canadian summit in Toronto, vice-president of global marketing solutions for North America Nada Stirratt said recent allegations that the data of up to 50 million Facebook users was misused by analytics firm Cambridge Analytica are “really concerning” and “have raised serious questions.”