EU Proposes New Strategy to Curb Cheap Online Goods From China

More than 90 percent of low-value items shipped to Europe in 2024 were exported from China.

A mobile phone displays the app of cross-border e-commerce platform Temu in Shenzhen in Guangdong Province, China, on Oct 28, 2022. CFOTO/Future Publishing via Getty Images

The European Union has proposed new measures to curb the flow of low-value parcels from China, which officials say have flooded the European market over recent years.

The European Commission, the EU’s executive branch, published the proposal on Wednesday. It targets all non-EU e-commerce retailers but specifically mentions rapidly growing Chinese platforms such as AliExpress, Temu, and Shein.